“It’s Time to Leverage What You Have and Take It Higher!”
- Brent Yates

Be The Lead is more than just a book, it’s a community of inspiration and resources for everyone including CEOs, presidents, startups, athletes, and anyone who wants to level up.

Whether you are here to get inspired by other people’s stories or to tap into our wealth of business resources, welcome! Be The Lead started as a book and turned into something much bigger. Author and founder, Brent Yates, is an entrepreneur with over 30 years of experience as a CEO of a mature construction company, as well as several startups and founding a non-profit, Restore Us. His intention in sharing is to give you the full picture and all the resources needed to support you on your path to business success and a joyful life.

It all begins with the knowledge and wisdom Brent picked up on his journey, including proven business strategies of how he got where he is today. Brent learned that business isn’t everything though. If your mindset doesn’t match where you want to go, then it will be an uphill battle to get there. So, Be The Lead covers everything, even the mental game and personal work, necessary to elevate your life and your business.


No matter what path you are on—world-class CEO or elite athlete—the mindset it takes to go to the next level is the same. Everyone has a story that we can pull inspiration and resources from. We explore this topic with people from many walks of life on the Be The Lead Podcast, including this interview with 3x Bellator Lightweight World Champion, Michael Chandler.

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Brent Yates, Author and Founder of Be The Lead

At only 48 years old, Brent was sick, broken, and on his knees. He had his business, he had money, yet he was unhappy and didn’t think he would live two more years. He found love and compassion for himself and others and gratitude for life that carried him through. Now, 11 years later, he is sharing everything that helped him rebuild and find more abundance, success, and zest for life than he ever had before.

Next-Level Core with Brent

Your core is essential to life! Brent opted for strengthening his core to avoid back surgery. Here he takes it to the next level!

Stabilizing the muscles and adding movement for an added challenge while strengthening the core.

Fewer reps but more disciplined form for very targeted core work. Stretching and strengthening is the key!

 

Be The Lead & Restore Us Give Back

 

 Your Journey to Be The Lead

There is not only one path to success. You may want to start with your inner foundation of belief and gratitude, or you may be ready to jump right in to our business resources or connecting with a mentor.

Mentorship

Be The Lead isn’t just about business. It’s about everything it takes for you to show up fully and Be The Lead in your own life. To do that, you have to zoom out and look at the bigger picture and all the pieces that affect it. The full picture includes your mindset, health, and fitness in addition to the business strategy.

Inspirational Resources

Does hearing other people’s stories of how they did it light a fire in you? Come here to get inspired, then tap into our resources to bring that inspiration to life. We bring you business owners from all walks of life to share how they overcame everything to Be The Lead in their life and business.

Share Your Message

We want to give people who have a message the opportunity to share it with the world. We are always sourcing and looking for positive messages and stories. If you have one that we don’t know about, bring it to us to share with the world.

 

“That first step’s tough. Know that it takes many steps, but one day you’ll get there. And, the most important message would be leverage what you have. Leverage the talent that you have.”

— Brent Yates